Camisa "Hellcife"

The “Hellcife” shirt is a timeless, comfortable piece with a light drape and a relaxed silhouette, perfect for creating different looks with ease. The original “Hellcife” print brings a playful, fearless, and edgy energy.

Made from FSC-certified viscose sourced from reforested areas, it feels soft, fluid, and light on the body. Easy to wear open, buttoned, layered, or loose.

The “Hellcife” print is part of the Pavimenta capsule.

A dive into cities, their shapes and rhythms.
TARA’s perspective on what builds identity: architecture, art, chaos, and color.

A tribute to Brazilian cities and the nicknames that turn into affection.

Care instructions:

Hand wash or use a delicate cycle with cold water. Dry in the shade and iron inside out.

Each piece is unique. Due to the manual process, print placement may vary.

Colors may appear slightly different depending on the screen you’re viewing them on.

Composition: FSC-certified viscose from reforested sources.